If you’ve seen a video by Pareto Systems’ Duncan MacPherson, you might think he’s been in front of the camera for years. And it’s true. Duncan tells us he started using video in his business 15 years ago. About 7 or 8 years ago he stepped it up and brought in professional help. And 3 years ago he took it up another notch and really committed to video marketing. And he’s made a name for himself with it.
Do you want to know his secret? He’s ready to share it: