Great Ideas: Why It’s Time to Stop Sending an e-Newsletter

How much time will you spend reading an email? Would it surprise that most people spend on average about a minute reading an e-newsletter?

Even though you poured time and energy into creating an info-packed update, most of your content is going unread. So what to do?

KILL YOUR NEWSLETTER. YES, BURY IT SIX FEET UNDER.

That’s the advice of Emily McGuire of Flourish & Grit: An email marketing and automation studio.

See what she says you should be doing instead. Just watch her interview for our “Great Ideas” series and learn

By the way, Emily has a free online workshop all about getting rid of your newsletter! It’s coming up THIS Thursday, June 25th at 3pm EST. Save your seat here.

Want more Great Ideas from Emily? Check out her interview on how to avoid creating “inbox noise” which leads to readers ignoring your emails.

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Chris Lapins: Video Editor + Future Pool Shark

On any given weekend in rainy Seattle, Chris Lapins likes to get away from his monitor and keyboard. During the week, he’s setting in points and out points as he edits videos for Idea Kit clients, but in his free time, he has a pool cue in his hands.

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