idea Decanter presents…

Our approach to creating videos for advisors is much like our approach to delivering presentations – stories matter. Idea Decanter presentations are geared toward training advisors how to successfully script videos that connect with their target audience. And we also believe that learning practical performance tips will make creating videos easier for anyone. Of course, showing videos and getting the audience on their feet for some interaction is a part of the plan. Every moment of your time matters and we’re not about wasting it.


Convert Your Prospects to Clients in 2 Minutes

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Convert Your Prospects to Clients in 2 Minutes

60-90 minutes

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Story Topics To R&d (Rip Off And Duplicate)

30 minutes

“Idea Decanter was able to present relevant content on how to engage and reach our target audience in any environment using an innovative video format. The session answered so many key questions and gave my group the confidence to do it!”
Faith Doyle, MBA, CFP®
Webb Investment Services
“Loved the tools, tips and secrets to making video. They gave us information we can take home and use in a DIY format.”
RJ Practice Management Workshop
“Laura and Sharon gave my audience tools they could use and the inspiration they needed to get started.”
Marci Fried
Sr. Business Consultant, The Women Are Here
“We have done a few events now with Laura and Sharon at Idea Decanter, and we are always impressed. Their message is constantly clear, concise, and always engaging.”
Tyler Murray
Director Of Business Development at Pareto Systems
“Learned some great tips and tools on how to make my videos even better. Well instructed and well guided.”
RJ Practice Management Workshop


Raymond James Chairman’s Retreat

Who would say no to a few nights at the Ritz? When we were asked to share our best video strategies with the top 100 producers at Raymond James … and we heard it was at the Ritz Carlton in Chicago … it was a pretty easy Yes! What we shared on that stage with some of the best advisors in the country was a strategy that can add the spark you need to light up your lead funnel. 

Copy of Great Ideas Katie #2 (2)

Raymond James Practice Management Workshop

When the Raymond James practice management organizers extended an invitation to train advisors to create marketing videos, we jumped at the chance. Little did they know, Sharon would have them on their feet jumping and hopping around to get rid of those pre-shoot jitters.

Social media secrets spilled

Advisor 2X’s Wealth@work

What happens when you get two social media moguls in the room? You’d better be ready for a lot of ideas coming at you fast and furious.



Is it Too Risky to Use Humor in your Video?

In this day and age where social media reigns supreme – you don’t need video. Everyone knows what a financial advisor does. Why show people how engaging you can be? Or that you’re a real-life human being? Ok, ok… hopefully you catch the sarcasm here…

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Idea Decanter Co-Founders: Sharon Gottula and Laura Garfield.
Laura Garfield
Sharon Gottula

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