15 Video Stats That Matter to Your Marketing
There’s no debating that video marketing is a leading strategy for companies to advertise their business today.
Speaking
idea Decanter presents…
Our approach to creating videos for advisors is much like our approach to delivering presentations – stories matter. Idea Decanter presentations are geared toward training advisors how to successfully script videos that connect with their target audience. And we also believe that learning practical performance tips will make creating videos easier for anyone. Of course, showing videos and getting the audience on their feet for some interaction is a part of the plan. Every moment of your time matters and we’re not about wasting it.
OUR PRESENTATIONS
Convert Your Prospects to Clients in 2 Minutes
Play Video
OUR PRESENTATIONS
Convert Your Prospects to Clients in 2 Minutes
60-90 minutes
Play Video
Story Topics To R&d (Rip Off And Duplicate)
30 minutes
“Idea Decanter was able to present relevant content on how to engage and reach our
target audience in any environment using an innovative video format. The session
answered so many key questions and gave my group the confidence to do it!”
Faith Doyle, MBA, CFP®
Webb Investment Services
“Loved the tools, tips and secrets to making video. They gave us information we can take home and use in a DIY format.”
Participant
RJ Practice Management Workshop
“Laura and Sharon gave my audience tools they could use and the inspiration
they needed to get started.”
Marci Fried
Sr. Business Consultant, The Women Are Here
“We have done a few events now with Laura and Sharon at Idea Decanter, and we are always impressed. Their message is constantly clear, concise, and always engaging.”
Tyler Murray
Director Of Business Development at Pareto Systems
“Learned some great tips and tools on how to make my videos even better. Well instructed and well guided.”
attendee
RJ Practice Management Workshop
SPEAKING ENGAGEMENTS
Raymond James Chairman’s Retreat
Who would say no to a few nights at the Ritz? When we were asked to share our best video strategies with the top 100 producers at Raymond James … and we heard it was at the Ritz Carlton in Chicago … it was a pretty easy Yes! What we shared on that stage with some of the best advisors in the country was a strategy that can add the spark you need to light up your lead funnel.
Raymond James Practice Management Workshop
When the Raymond James practice management organizers extended an invitation to train advisors to create marketing videos, we jumped at the chance. Little did they know, Sharon would have them on their feet jumping and hopping around to get rid of those pre-shoot jitters.
Advisor 2X’s Wealth@work
What happens when you get two social media moguls in the room? You’d better be ready for a lot of ideas coming at you fast and furious.
SPEAKING ENGAGEMENTS
Advisor Video Academy: Using SEO to Grow Your Online Presence
If TikTok has taught us one thing it’s this: It can be hard to keep up.
What’s the best way to talk to clients about ESG?
Are your clients asking about ESG investing?
At Idea Decanter, we like to say if you’ve had the conversation at least 3 times, it’s time to record a video.
Here are some facts and figures and 3 advisors … each with a unique approach to messaging about ESG.
IN THE MEDIA
Advisor Video Academy: Using SEO to Grow Your Online Presence
If TikTok has taught us one thing it’s this: It can be hard to keep up.
Advisor-Tested Tips to Marketing During Financial Uncertainty
Did you find yourself picking up the phone A LOT to answer client questions after the Silicon Valley Bank crisis?
WEBINAR: Using Video to Grow Your Financial Planning Practice
Can you imagine trying to climb Mount Everest without preparing? Or making the climb without the right people to help you?
Getting the Most out of Client Testimonials Feat. Kalli Collective
We know you have clients who love you. Otherwise, you wouldn’t be a successful financial advisor.
From Wine to Investing: The Idea Decanter Journey into Finance
Idea Decanter co-founders Sharon Gottula and Laura Garfield sat down with Carson Coaching’s podcast “Framework” hosts Ana Trujillo Limon and Jamie Hopkins to discuss how they paved their own path in the finance industry for video marketing services.
Top 2023 Video Ideas for Financial Advisors
Do you ever feel like the marketing videos you see are all kind of saying the same thing?
Market Drops, Opportunity Knocks: Change Your KPIs In a Down Market
Just as market strategies change in an economic downturn, so should your strategy for attracting prospective clients. And don’t forget about making your current clients happy enough to refer you.
WEBINAR: Get your video marketing plan off the starting block
If you’re thinking about making videos to connect with your prospects and clients, you’re at the right starting line. But if burning questions like, “What do I talk about?” and “How do I share the videos?” have you frozen in place before even taking off, we’ve got you.
Is it Too Risky to Use Humor in your Video?
In this day and age where social media reigns supreme – you don’t need video. Everyone knows what a financial advisor does. Why show people how engaging you can be? Or that you’re a real-life human being? Ok, ok… hopefully you catch the sarcasm here…
