Will marketing videos help me attract clients?
You work in a relationship business. You’re asking people questions about one of the two most taboo subjects — money. Gaining trust is job one for you and that’s how video can help.
Think about how much more you can find out about someone from a conversation than you can from an email. If you want to make an impact with your first impression, video will get it done.
Video also does double duty work for you by making you referable, both to current clients and strategic partners. Let them forward a video by way of introduction and you are one step closer to gaining a client.
Disclaimers are fun!
That’s our motto at Idea Decanter. We know you have to jump through a lot of hoops with those acronym avengers (aka FINRA, FTC, & SEC). It’s our goal to make your content marketing as easy as it is compliant. We’re ready to work with your company’s compliance officers—they’re a notoriously pleasant crowd. If you don’t have ‘em, we can help you create a formal review process, checklists and all.